Cristiano NORDIO

I am a consultant, lecturer and temporary manager. I support companies and corporates in growing through innovation design, by focusing mainly on business modelling, strategic marketing and digital communication. I got a Ph.D. degree in Business Management at University of Milan and a Degree in Economic-Business Statistics at University of Padua. I founded and managed for ten years, at first an operational marketing and event organization company and then a web agency. I worked as an international marketing consultant for companies in Countries characterised by emerging economies, by participating to various development cooperation projects. I teach Marketing and Business Economics and Management, I taught Branding and Communication and Internationa Management at Ca 'Foscari University of Venice,  Advanced Marketing at University of Padua and Digital Marketing Strategies in important trade associations. I founded and manage Four.Marketing blog, since 2005 and participated as a speaker and moderator in sectorial events on strategic and digital marketing. I conceived the Ain't a Game method, based on operational and modular gamification and design thinking tools, and focused on the customer experience journey. I wrote the book “People branding: 10 laws and 10 cases for companies in the process of innovation"  published by Franco Angeli in April 2017.

In life and at work, I use to always walk the talk.