STRATEGY, INNOVATION AND IMPACT-2

The course is the second part of the course in strategy and innovation within the program Economia e Gestione delle Aziende. The aim of the course is to provide students with the tools to understand and analyze the strategic problem by going in depth into its complexity, both in terms of formulation and organizational implications. It is thus a central course in advancing students’ knowledge of the strategic management.

Students will learn how to rigorously analyze the competitive context, the development of resources and competencies, the difference between business-level and corporate-level strategies, and strategic management in turbulent situations, with particular focus on crisis situations. Groupwork will also provide students with the possibility to test their knowledge. At the of the course students will be able to develop their own framework of refence to take strategic decision also in turbulent times using the elements seen in class and coming from the relative scientific literature.

Basic strategy course or equivalent knowledge of the main basic themes in strategic management

Structure:
1. Strategy as direction
2. Elements of strategy
3. Hybrid strategies
4. Strategies for fast-changing environments
5. Network strategies

For each session, the reference material will be indicated, together with a series of scientific articles and readings that will be placed on Moodle

The exam consists of two written tests, one related to the first part and one related to the second part of the course, which will be held simultaneously on a single exam date. Each test will be evaluated with 15 points (the sum of the two tests will result in the final score out of thirty). To pass the exam, it is necessary to achieve a score of at least 9/15 in both tests.
Attending students will get extra-points on the final grade if participating in all learning activities during the course: the average of the evaluations from the activities in the first and second parts of the course will be awarded as extra marks to the final exam, up to a maximum of +2 points.

For the second part, the final acquisition of competences by the students will be tested with reference to:
1) Groupwork developed and presented during the course. In this case the evaluation will be centered around the capability of the student to connect theories seen in class with the chosen case.
2) The written exam, lasting 1 hour and comprising 4 open questions. In this case the aim is to test students’ understanding of the course concepts and capability to connect them to cases seen during the course and to the real cases presented in class.
3) One or more exercise session to be developed in class or as homework. These will be explained in class, together with the related evaluation criteria.
4) Class participation, resulting in a possible bonus when students behave proactively.
Students not attending classes will be evaluated only on the basis of the written exam.

The course comprises some initial lectures aimed at providing the basic knowledge relative to digital markets. Some lecture will be frontal lectures, and will be centered on specific theoretical themes. Others will be based on case presentation and discussion with the students. Moreover, some operators active in digital markets will be called to share their experience with the students.
At the same time, students can participate in groupwork sessions aimed at matching the theoretical concepts seen in class to the real case chosen by their group. The groupwork has the central function of bridging theory and reality, and is thus key. Students’ groups will be able to choose the cases that are mostly interesting to them, of course within the limits of the course’s main themes.

Italian

Support to students with disabilities is assured by Ca' Foscari. In case, please write an inquiry to disabilita@unive.it.

written

This subject deals with topics related to the macro-area "Circular economy, innovation, work" and contributes to the achievement of one or more goals of U. N. Agenda for Sustainable Development