Agenda

07 Nov 2016 10:30

SCIENCE POPULARIZATION Tools and strategies to communicate effectively

Campus Scientifico via Torino - edificio ALFA, Sala Conferenze

Elisabetta Mutto Accordi, consulente indipendente

Abstract:
Science popularization implies to bring science to society, to disseminate scientific knowledge and to foster a scientific way of thinking among people. It refers to public understanding of science and public communication of research projects.In general misunderstandings between science community and public opinion are connected to people’s distrust but also to scientists’ prejudice. In fact many scientists believe that the general public is not qualified to understand scientific issues, even though the barrier is often due to the use of technical jargon and wrong communication.On the contrary every topic can be the object of science popularization and this seminar provides students with a general overview on how to effectively communicate.

Bio Sketch:
Elisabetta Mutto Accordi is a communication consultant focusing on science popularization and sustainable development. She holds seminars at different universities and she works with organizations and companies.

Lingua

L'evento si terrà in italiano

Organizzatore

Fabio Pranovi

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